Lipstick Duo Set

Dries Van Noten - coffret design

Creation of the structural packaging for a collection of two lipstick cases with the lipstick and a cavity for a fabric pouch.

The project involved conceptualizing and detailing the packaging architecture that elegantly houses two refillable lipstick cases and a fabric pouch, balancing protection, presentation, and unboxing experience. The structure reflects the brand’s aesthetic — minimal yet expressive — while ensuring durability and ease of use. This design enhances product visibility, celebrates the tactile quality of materials, and supports the overall luxury positioning of the beauty item.

Selection of materials, manipulation optimization, sustainable finishes and ratio.

Brief: Commercial product for Puig Brand - Dries Van Noten

Structural Design: Paulina Kulyk

Graphic: Louise De Blegiers & Paulina Kulyk

Production: Current supplier

Photos: Official Dries Van Noten Webside